Self-Regulated Learning - 850 Words

Self-regulated learning (SRL) is a social-cognitive model that conceptualizes effective learning as a cyclical process of evaluating cognitive and motivational processes during academic tasks.† (Ness and Middleton, 2011, p. 268). The three-phase cycle includes planning, performance, and self-evaluation. In SRL, learning is guided by metacognition, strategic action, and motivation to learn. â€Å"Self-regulated† describes a process of taking control of and evaluating one’s own learning and behavior. SRL emphasizes autonomy and control by the individual who monitors, directs, and regulates their actions toward goals of information acquisition, expanding knowledge, and self-improvement. Self-regulated learners are aware of their academic†¦show more content†¦Attention Control Attention control requires students to clear their minds of distracting thoughts, as well as providing them with an environment that is conducive to learning. Removing stimuli tha t may cause distractions and providing students with frequent breaks can result in more focused time spent on-task. Flexible Use of Strategies By introducing and modeling (model, model, model!) new strategies, as well as providing appropriate amounts of scaffolding, students can become independent strategy users. Self-Monitoring Self-monitoring can be utilized in the classroom through the use of checklists that aid students in tracking the number of times they worked on a particular learning task, the strategies they used, and the amount of time spent working. Help-Seeking Positive help-seeking behaviors can be promoted by providing students with on-going progress feedback that they can easily understand and by allowing students the opportunity to resubmit assignments after making appropriate changes. Self-Evaluation Self-evaluation enables students to evaluate their learning strategies and make adjustments. Self-evaluation can be promoted in the classroom by helping students monitor their learning goals and strategy use, and then making changes to those goals and strategies based upon learning outcomes. In summary, self-regulated learners are able to set short- andShow MoreRelatedSelf Regulated Learning1355 Words   |  6 PagesSelf-Regulated Learning Learning is what most adults will do for a living in the 21st century. (Alfred Perlman). As he said, there is no doubt that learning is a very important skill especially in modern society because of the knowledge explosion and rapid developing of information technology. However, there are different results with different learning methods. Good learning method can lead to success easier, on the contrary, poor learning method means wasting time and energy. ThereforRead MoreWhy Do People Interest And University Or University?1005 Words   |  5 Pagesnot know a student’s ability to self-monitor levels of understanding and predict how well he will do on a particular task.’ Metacognition is the strategy thinking the thinking to figure a way to know ourselves much better in particular task. The practice of metacognitive learning lead to greater success in college or university, because this is like a guide book with the specific ways showing what you need to do and a t ool to identify your abilities. It makes use self-regulation, identify ourselvesRead MoreHigh School Students : A Interview At Alain Leroy Locke1616 Words   |  7 Pagesinterviewed was a College Adviser, placed through USC, at Diego Rivera Learning Complex. While the first interview was conducted on site at Locke, the second interview was conducted on campus at USC. For both interviews, I came equipped with my questions already printed out and ready for me to write my interviewees responses down. In discussing the challenges that both the counselor and adviser experience in terms of learning, it is important to first understand the population of students that bothRead MoreHigh School Students : A Interview At Alain Leroy Locke1615 Words   |  7 Pagesinterviewed was a College Adviser, placed through USC, at Diego Rivera Learning Complex. While the first interview was conducted on site at Locke, the second interview was conducted on campus at USC. For both interviews, I came equi pped with my questions already printed out and ready for me to write my interviewees responses down. In discussing the challenges that both the counselor and adviser experience in terms of learning, it is important to first understand the population of students that bothRead MoreSocial Cognitive Model Of Self Regulated Learning Essay1549 Words   |  7 Pagesable to regulate cognition, motivation and behaviors in learning are key factors to success, and students with disabilities often struggle in these areas (Wagner, M., Newman, L., Cameto, R., Levine, P., 2005). Although there is little research focusing on self-regulation of students with disabilities, models and strategies have been developed to support all students in successful learning (Zimmerman, Bandura, Martinez-Pons, 1992). Self-regulation is the ability to stay calmly focused and alertRead MoreOpen Learner Model As A Tool For Self Regulated Learning1603 Words   |  7 PagesOpen Learner Model as a Tool for Self-regulated Learning Research Question An Intelligent Tutoring System (ITS) is a computer-assisted instructional system designed using artificial intelligence to simulate a human tutor and customize instruction. Traditionally ITS had a three-component architecture: domain model, student model, and tutoring model (Self, 1990). Later, a fourth component, user interface, was added, and now ITS is commonly known to have a four-component architecture. Domain modelRead MoreChildren s Academic Achievement, And The Mediation Role Of Self Regulated Learning850 Words   |  4 Pageschildren s academic achievement, and the mediation role of self-regulated learning. In line with earlier findings, the results of this study showed parental involvement is positively linked to children s academic achievement. More important, self-regulated learning fully mediated the relation between parental involvement and children’s academic achievement. To be more specific, the motivation orientation component of self-regulated learning serve d as the mediating role. Gender difference of academicRead MoreThe Review About the Effect of Self-Regulated Learning Processes in E-Learning Environment in Organizational Settings1466 Words   |  6 Pageshow the employees’ deals with the online job training are and what the e-learning outcomes are. Those authors’ methods in this article provides context-relevant insights into online training providers and employees themselves and the results were suggest that employees adopt different kind of self-regulated learning strategies which produced different e-learning outcomes. In addition, the functions of self-regulated learning strategies are affected by individual factors such as virtual competenceRead MoreI Am Learning Interview Techniques From Wicklander Zulawski Associates, Inc.965 Words   |  4 PagesSelf-Regulated Learning Describe one topic that you are currently attempting to learn. Explain your motivation for learning about this topic. Currently I am learning interview techniques from Wicklander-Zulawski Associates, Inc. This course teaches me how to conduct interviews and interrogations leading to admissions from the guilty while eliminating the innocent from suspicion. I will learn to identify truthful and untruthful behavior along with powerful new ideas to obtain confessions fromRead MorePersuasive Speech : Meaningful Instruction Takes Place When Students Take Charge Of Their Own Learning Essay1091 Words   |  5 PagesLESSON INTRO Meaningful instruction takes place when students take charge of their own learning. In this lesson we will discuss various ways for teachers to build self-regulated students in the online classroom. !!!How Do They Know That? Do you ever wonder how some students can recite every single member of their favorite basketball team and every single game score but that same student cannot remember his multiplication tables? Why is this? Well, if you have you ever encountered any individual

Swot Analysis Swot - 907 Words

SWOT Analysis The purpose of this SWOT analysis is to critically think about all aspects of our product. By analyzing our internal strengths and weaknesses, along with our external threats and opportunities we will improve our business plan. Strengths Our product, Pants. Is a unique product giving heated relief to women in need. The uniqueness of this creative product is a strength on its own. The product alone sets itself apart from competitors. This simple product has Marketing strengths, including having a large target audience. Our target audience is women of most ages currently. Having a large target market is beneficial since it means we have a larger number of potential units we can sell. Our social responsibility developed by the management department is well oriented and grabs consumer’s attention. We aim to minimize externalities. We will recycle and replace batteries at a discounted price, to reduce waste and overhead cost. We aim to provide people with quality products at a reasonable price. I believe that our social responsibility is a strength for the reason that it makes our company well rounded. Customers will be more willing to per chase our produce since they know we care about the environment and strive t o please our customers. The financing of the product is relatively cheap compared to other products which is part of what makes this product so feasible. The technology used in our pants is already available, and the fabric is inexpensive. Having aShow MoreRelatedSwot Analysis Of Swot And Swot Analysis738 Words   |  3 Pagesknown as SWOT analysis. The SWOT analysis is business analysis method that business can use for each of its department when deciding on the most perfect way to increase their business and future growth. This procedure identifies the internal and external strengths, weaknesses, opportunities and threats that are in the markets. SWOT analysis helps you decide your position against your competitors, identifies best future opportunities, and highlight current and future threats. SWOT analysis is an acronymRead MoreSwot Analysis Of Swot Analysis : Swot1223 Words   |  5 PagesOnStar – SWOT Analysis To help OnStar determine if home monitoring services should be added to its list of products and services, a SWOT analysis should be completed. A SWOT analysis is a situation analysis or tool used to identify the strengths, weaknesses, opportunities and threats of an organization (SWOT Analysis Definition | Investopedia, 2005). Thus, it is a basic straightforward model that determines what an organization, like OnStar, can and cannot do, as well as determines its opportunitiesRead MoreSwot Analysis : Swot And Swot2320 Words   |  10 PagesSWOT analysis focuses on the internal factors which are the company’s strengths and weaknesses as well as the external factors which are the opportunities and threats which are gained from situational analysis, which focuses on summarizing all the pertinent information acquired about the key three environments of internal, customer, and external (Ferrell Hartline, 2014, p. 39). A SWOT analysis further gives a company precise advantages and disadvantages in satisfying the needs of its selectedRead MoreSwot Analysis Of Swot Analysis : Swot911 Words   |  4 Pages SWOT Analysis In the article â€Å"SWOT analysis† Harmon (2015) offered a definition for SWOT analysis, the purpose of the SWOT analysis, the advantages of performing a SWOT analysis, and outlined and discussed the four components of the SWOT analysis. SWOT analysis is a planning and brainstorming tool that helps people evaluate an idea or project for a business or formulate a business plan (Harmon, 2015). It should be noted that SWOT analysis is an acronym for Strengths, Weaknesses, OpportunitiesRead MoreSwot Analysis : Swot And Swot1081 Words   |  5 PagesSWOT Analysis: A SWOT analysis (SWOT matrix) first used by Stanford Research Institute during 1960-1970 and it was presented by Mr. Albert S. Humphrey a American business and management consultant by using data from fortune 500 companies. We can succeed in our life if we use our talents to our full extent. Similarly, we‘ll have some problems if we know our weakness are, and if we manage these weaknesses so that we don’t matter in the work we do. To understand more about our self and our externalRead MoreSwot Analysis : A Swot1371 Words   |  6 Pages SWOT analysis is valuable in understanding and revising the position of the company before decisions are made about company direction or the application of a new business idea. PEST is a tool to assess external factors. It is useful to complete a PEST analysis before a SWOT, although it may be more useful to complete a PEST analysis during, or after, a SWOT. SWOT and PEST are vital in determining the success of a business. SWOT analysis is a form of situational analysis in which internal strengthsRead MoreSwot Analysis : Swot And Swot1957 Words   |  8 PagesSWOT analysis focuses on the internal factors which are the company’s strengths and weaknesses as well as the external factors which are the opportunities and threats which are gained from situational analysis which focuses on summarizing all the pertinent information acquired about the key three environments of internal, customer, and external (Ferrell Hartline, 2014, p. 39). A SWOT analysis further gives a company precise advantages and disadvantages in satisfying the needs of its selected marketsRead MoreSwot Analysis : A Swot1708 Words   |  7 Pages A SWOT analysis is â€Å"a structured planning method used to evaluate the strengths, weaknesses, opportunities and threats involved in a project or in a business venture.†(en.wikipedia.org/wiki/SWOT analysis, 03/11/14). A swot analysis can also be used to examine a person’s attributes. The strengths and weaknesses usually are internal factors whereas threats and opportunities are mainly external. Advantage Disadvantage Internal Strengths 1. Self-motivated 2. I am organised; accurate and pay attentionRead MoreSwot Analysis : A Swot852 Words   |  4 PagesStrength, weaknesses, opportunities and threats, commonly known as a SWOT analysis is used by businesses. Organizations use the SWOT analysis technique to figure out and understand their areas of strong suits (strengths), their inevitable flaws (weaknesses), prospects that the organization could look into (opportunities) and things that pose as intimidations to the organization (threats). There are many obstacles to overcome when it comes to international expansion. Obstacles such as; language andRead MoreSwot Analysis : The Swot1888 Words   |  8 PagesThe SWOT analysis, a strategic planning tool was developed by Albert Humphrey in the 1960’s and 1970’s. Albert is said to have come up with this strategic planning tool through the use of data the Fortune 500 companies in the United States of America at that time (Lancaster Massingham, 2011). A SWOT analysis determine s the strengths, weaknesses, opportunities and threats, which are a relevant part of any organization especially the ones that get involved in new ventures. This tool assists the users

Journal Of Hospitality Marketing Management â€Myassignmenthelp.Com

Question: Discuss About The Journal Of Hospitality Marketing Management? Answer: Introduction: The report gives an overview of the integrated digital Strategy of Hyatt Hotel through background information and the marketing objectives. The report also analyses the companys opportunity from digital marketing through a situation analysis, Google analytics customization, target audience and SWOT analysis. The report also gives a description of the strategies adopted by Hyatt Hotel in achieving those objectives. There is also a review on digital market channel effectiveness and the action plan implemented by the company. The report also discusses about the converting leads followed by Hyatt Hotels and their focus on engaging customers through various digital means. Background Information of Tourism or Hospitality Company Jay Pritzker purchased Hyatt House Motel located near Los Angeles International Airport in 1957 and renamed it Hyatt. Over the decade, Jay Pritzker and his brother, Donald Pritzker worked in unison with other members of the family to grow the company into a hotel ownership and North American management company. The Hyatt international formed in the year 1968 as a separate public company. However, Hyatt International Corporation and Hyatt Corporation taken over by the Pritzker family as separate business entities in the year 1979 and 1982 respectively. However, the Hyatt International Corporation and Hyatt Corporation consolidated under a single entity in December 31, 2004 and known as Hyatt Hotel Corporation. The Hyatt Hotels Corporation operates in several chains (Cannon Summers, 2014). The Hyatt Regency brand has been the oldest brand in the company with the introduction of Park Hyatt and Grand Hyatt in the year 1980. Some Hyatt brands are resort properties and facilitated with re creational and spa facilities. Hyatt Corporation also has a brand known as Hyatt Place specifically meant for business travelers. The company has five portfolio hotels in Australia known as Park Hyatt Sydney, Park Hyatt Melbourne, Grand Hyatt Melbourne, Park Hyatt Canberra, and Hyatt Regency Perth. Analyze the company Marketing Objectives The marketing objectives of Hyatt is designed for securing and building a brand value and awareness while maintaining the specific needs for business necessary for its operations. The company believes in differentiating and building a brand position of itself and its sub brands in order to not only increase the companys demand and brand preference but also enhance the other business related imperatives (Green Lomanno, 2012). The company along with each of its brands focuses and targets on a specific customer segment and thereby supports the need of the hotels through application and analysis of analytics and data. Thus, the company adopts a marketing objective which is SMART, an acronym essential for analyzing the marketing objectives of a company and is elaborated as follows: Specific: The Company makes sure that the goals are defined in a clear manner Measurable: The Company adopts goals that are measurable and can be defined with the help of required metrics Achievable: Hyatt Hotel focuses on objectives that are attainable Relevant: The Company also set goals keeping in mind the overall goals of the business Time Sensitive: The Company also set a goal that is attainable in attainable within a defined time period. Analyse the Company Opportunity from Digital Marketing The electronic distribution channels have been a vital contributor in Hyatts total number of reservations. The guests might have valuable interactions through the companys website that is Hyatt.com and these messages considered important in determining the marketing and sales effort. The company continuously tries to optimize the brand experience, effectiveness in marketing and efficiency in booking so that the online purchase process facilitated in driving maximum revenue. The company also has dedicated teams that focus mainly on design, architecture, functionality, content of the site, driving enough traffic for site through integrated marketing communication that includes social media, viral marketing, email programs and search engine optimization and marketing (Hsieh, 2012). The company employs sophisticated analytics through its business intelligence unit for increasing the efficiencies in digital marketing and enhancing e-commerce performance. Google Analytics customization The company used the Google Analytics customization by establishing a goal with a set of performance indicators, tracking those goals and through creation of a dashboard. While establishing the goal the Hyatt Hotel considered the traffic medium and source, the bounce rate, the rate conversion, special offer clicks and requests for proposal submissions and clicks to call. After deciding on the site metrics, the company implemented goal tracking and goal prioritization. However, the traffic source medium and bounce tracked it automatically so the company created clicks to call and check rate for further tracking the goal. Further, the company also creates a dashboard through the user-friendly interface and straightforward implementation of Google analytics. Target Audience Personas The Hyatt Hotel has a varied range of target audience that ranges from business travelers to families out on an international and domestic leisure holiday, teenagers and elderly. Therefore, the company also provides varied offerings catering to the need of every client. This may range from the size of the room, food, meeting, rejuvenation and spa facilities. The company believes in creating a memorable experience through its marketing (Tsai, Suh, Fong, 2012). The company tries to embrace the local culture and maintain a community friendly experience. Digital channel specific SWOT analysis The digital channel specific SWOT analysis of Hyatt Hotels is as follows (Chaffey Bosomworth, 2012): Strengths There is a universal agreement regarding the site of the company being perfect and does not create any hindrance and hence requires no sorting The company also has an existing web team that takes care of any updates from time to time The company uses upgraded technology from time to time. Weakness There is always a conflict between various teams for undertaking the role of the website. The web team of the company is busy in undertaking minor updates and does not think in a strategic manner. There are also some limitations on the kind of content published due to the fear of legal risks or the competition. Opportunities The company also has made its presence felt in the social media where competition has little chance of affecting. Through the web, the company gets a unique opportunity of gathering information on leads and target audience. Threats Sometimes analytics shows a very slow decline in the web traffic. The competitors of Hyatt Hotels also have their site relaunched and they might have offering better that what Hyatt has. SMART Objectives and track KPIs using a digital marketing performance The SMART objectives adopted by Hyatt Hotel are specific, measurable, relevant, actionable and time bound that contributes in drawing more visitors to their site thereby leading online revenue generation (Chaffey Patron, 2012). The company tracks seven key performance indicators using the digital marketing performance which are mentioned as follows: Tracks website engagement including number unique site visitors, return visits, time spent on website and opt in registrations. Tries to understand whether web traffic is direct, referral or organic. Here the bounce rates, total conversion and success indicators are also considered. By measuring online campaign performance through cost per click, cost through rate and acquisition Measuring the engagement levels of campaigns undertaken in social media platforms like Face book and Twitter The company also tracks the conversion rate of the landing page Digital Channel Growth Opportunity Analysis Hyatt Hotel has made quite a presence did not have to struggle for making an online presence. With a good mobile presence, everything was quite easy to find for the company. However, the company needs to redesign the website in order to match it with modern design by RoomKey (Miniankova, 2015). There is also need for richer content on the hotel website that would allow more of the hotel atmosphere and brand ethos to mingle up with the booking and browsing process.; Core Digital Governance or Management plan Thus, in order to understand the quality of customers experience on the digital channels the management of the Hyatt Hotel decided to track some additional key performance indicators. These included: Look to Book Ratio (LTB): This indicates a comparison between the numbers of times a hotel property viewed compared to the number of times the customer makes a booking Anticipating the Number of Cross Sells: Indicates the number of times a service sold with a booking in return. Keeping Track of the bounce rates and time spent by the customers. Digital Marketing Strategy How do we get there? The strategy for being digital is solely dependent on technology whether it in the front end of the content management system for the hotel website or booking engines that are at play at the backend. Thus, choice of the right kind of technology can make or break a good customer experience (SW Chan, 2013). Therefore, the hotel enabled their preferred guests to use their phones to not only check in but also unlock doors and get the room number. Customer Segmentation and Targeting Customer segmentation done based on demographic, geographic, psychographic, geo-demographic and behavioral characteristics. However, selecting one of the mentioned market segments in the need to provide better services refers to targeting. Targeting allows the Hyatt Hotel to focus on the efforts that will help in satisfying customer needs. Thus, to cater to the demographic segment the company mainly focuses on the occupation, income and socio economic status since the hotel provides premium service and satisfying the segment would mean more profit (Bowie et al., 2016). The company focuses on the geographic segment by making sure that being a global brand they are located in every part of the country. The company also takes into account the psychographic segment and focuses on businesses people and people with high disposable income as their services matches completely with their lifestyles and personalities. The hotels also divide their marketing based on user status, customer loyalt y, purchase occasion so that these customers facilitated with special services. Online Value Proposition and Experience Online Value Proposition (OVP) defined as the reason for which the customer is willing to avail the service provided by the company. Hyatt Hotel makes sure that it provides the best of facilities to the customers so that they always come back. Customer Experience (CX) refers to the interaction between an online store and the customers throughout lifecycle of relationship. Therefore, Hyatt Hotel understands the value of customer experience and considers it important to make any necessary changes that is required. Digital Media Channel Effectiveness Review Hyatt hotel believe in search marketing that is a process of gaining visibility and traffic fromsearchengines both through unpaid and paid efforts. The kind of marketing encompasses search engine optimization (SEO) that is a free listing or done through unpaid means while search engine marketing (SEM) refers to buying traffic through paid means. Owned and Earned Media Owned media refers to the content that the company is in full control of. Therefore, here the company can decide on the content of the website, blog and social media accounts. In this case, Hyatt Hotel being a brand name has its own website where a team works in unison in deciding its content (Stephen Galak, 2012). Earned media defined by themedia exposure earned by the word-of-mouth.The company also believes in the power of earned media therefore, it tries to deliver services that would enhance customer experience. Paid media Paid media is a method of promoting the content and hence determine the driving exposure. Hyatt Hotel uses paid techniques for promotion in various platforms of social media including twitter, LinkedIn, Face book and Pin interest to enhance its exposure. Online Customer Acquisition, Campaign plans and budgets Hyatt Hotel adopts promotional activities of its services in a manner that is good enough in persuading new customers in availing its services. Hyatt Hotel plans to undertake a Customer Relationship Marketing Campaign through various platforms of social media and television and print advertisements within an estimated budget of $ 500 million in a matter of five years. Customer Journey Analysis The customer journey analysis accomplished by following the below mentioned steps: By defining the behavioral stages that implies that depending on the type of business, the stages of navigation the site by the customers might be different. By aligning the customer goals with the stages will help the company understand what the customers want as they move through each of the phase. By plotting out the touch points the company will be able to understand the instances where the customers gets engaged with the companys site By determining that the customers goals gets fulfilled which will allow the company to understand how easily the customers are able to achieve what they need Accepting recommendations for change and making necessary changes in the website. Website visitor and customer lead capture and profiling Customer lead capture is the prime goal for many business websites. The procedure thereby helps in capturing data that allows a company to send relevant follow up messages that conversion to sale (Hsu, Chang, Chen, 2012). Thus, the improvement of the lead capture process helps the company to increase the quality and number of leads. Customer lead capture and profiling thus involves email marketing, web personalization and retargeting or remarketing. Optimize content Content optimizationrefers to process where aesthetics and performance of the site pages improved for providing unique value to the customers through search engine optimization (SEO), user experience, conversion optimization and content editing. Hyatt Hotel also optimizes its content to gain a better exposure. Optimize Landing or Entry Pages Landing pages are the primary component of online marketing campaigns. This page specially designed for the generation of sales and capturing leads. They are often the main destination of online a marketing campaign that are paid and that involves lot of money and resources for traffic drive (Ash, Ginty Page, 2012). Through increase in the landing page optimization or the entry pages the company not only can increase its reservation but also generate revenue. Content - Campaign planning Contentmarketing is type of marketing technique for distributing and creating relevant, consistent and valuable for acquiring and attracting a defined audience with the sole objective of driving customer action that is profitable to the company. The key word here is valuable. Converting Leads Lead nurturingis the procedure adopted by Hyatt Hotel in relationship development with the buyers at each stage of the sales funnel and through each step of the buyers journey. This focuses on the communication and marketing efforts by hearing the needs of the customers and satisfying them with the required information. Web Personalization Through the website personalization, the company tried to adopt a process of creation of customized experiences for the visitors of their website. Website personalization rather than providing, broad and single experience allows presenting unique experiences to the visitors according to their desired and needs. Multichannel selling Through the adoption of Multi-channelretailing which is an ecommercestrategy for selling, Hyatt Hotel tries to targets customers on channels that are beyond the company's website.The company therefore uses various social media platforms and other mediums approach directly to the customers. Conversion Rate Optimization (CRO) The company takes to conversion rate optimization(CRO) for increasing the percentage of visitors converted to potential customers through a desired action. This along with increasing the profitability of the company can also increase its customer base. Customer Digital Experience Hyatt Hotel now brings to its customers a complete digital experience through the companys website and in various social media platforms where it focuses on spreading messages and thereby connecting to their target customers. The company also plans to use of an online medium known as Snap chat and thereby observe whether it fits best for the brand customers. The company also face book and twitter profiles where they connect with their clients. Customer Service and Success The company has designed its site aesthetically and beautifully for servicing its customers that they have done quite successfully. From the homepage of the company, a box leads to a micro site that gives the visitor a unique experience. An enormous Twitter plug in that allows users to tweet their unique experiences followed by the selection of social activity. The visitor can scroll down huge pictures of the room, the meals served and the additional service provided. There is a menu mentioned in the top of the page that ensures easy finding of each section. The site also provides links for booking, linking to social websites or go through Hyatt blog. Last but not the least the company presents an appealing content that the readers can enjoy. Customer Email marketing The company bases its Customer email marketing depending on the customer journey. Thus, the company follows email marketing approach that includes Pay per Click where advertisements are easy to optimize and test. Then there the option of book /registration where visitors can register or do a booking in case they find the offers suitable. Social media Hyatt Hotel has quite effectively made its presence felt in various social media platforms be it face book, twitter that has enabled them to build relationships and connect with their clients and is considered an important part of marketingstrategy of the company. The social media channels are also helping marketers to get access to abundance of data that they can analyze and help the company in reflecting the actual goal. Conclusion: The report ends by providing an insight into how Hyatt Hotel they tries to engage their customers through their digital marketing space. There is also discussion about how the company converts lead and at the same time the action plans adopted by the company. The report also mentions a review on the effectiveness of digital media channel. The strategies for achieving the objectives in digital marketing mentioned in the report. Further, there is an analysis of the opportunities of the company in digital marketing along with a summary of the integrated digital strategy, References: Ash, T., Ginty, M., Page, R. (2012).Landing page optimization: The definitive guide to testing and tuning for conversions. John Wiley Sons. Bowie, D., Buttle, F., Brookes, M., Mariussen, A. (2016).Hospitality marketing. Taylor Francis. Cannon, S., Summers, L. H. (2014). How Uber and the sharing economy can win over regulators.Harvard business review,13(10), 24-28. Chaffey, D., Bosomworth, D. (2012). Digital marketing strategy.Implementation and Practice. Chaffey, D., Patron, M. (2012). From web analytics to digital marketing optimization: Increasing the commercial value of digital analytics.Journal of Direct, Data and Digital Marketing Practice,14(1), 30-45. Green, C. E., Lomanno, M. V. (2012).Distribution channel analysis: A guide for hotels. McLean: HSMAI foundation. Hsieh, Y. C. (2012). Hotel companies' environmental policies and practices: a content analysis of their web pages.International Journal of Contemporary Hospitality Management,24(1), 97-121. Hsu, C. L., Chang, K. C., Chen, M. C. (2012). The impact of website quality on customer satisfaction and purchase intention: perceived playfulness and perceived flow as mediators.Information Systems and e-Business Management,10(4), 549-570. Miniankova, I. (2015). Accessibility of Hotel Services in Imatra. Distribution Channels. Stephen, A. T., Galak, J. (2012). The effects of traditional and social earned media on sales: A study of a microlending marketplace.Journal of Marketing Research,49(5), 624-639. SW Chan, E. (2013). Gap analysis of green hotel marketing.International Journal of Contemporary Hospitality Management,25(7), 1017-1048. Tsai, H., Suh, E., Fong, C. (2012). Understanding male hotel spa-goers in Hong Kong.Journal of Hospitality Marketing Management,21(3), 24

Water Quality - Lab#4 Essays (415 words) - Water Pollution

Water Quality - Lab#4 Lab #4 Oakland Ravine and Lake: Water Quality 1. The pH levels are fairly constant for inlet and outlet. The dissolved oxygen(dO), on the other hand, varies very much between the inlet and the outlet. The measurements of the pH and the dO of the water do not differ greatly. By comparing the two graphs given I can see that both the pH and the dissolved oxygen are lover in the winter. I think this is related to the amount of sunlight that the water receives and also the temperature of the water. In the given maps the dO drops off very sharply at various points. I would assume this is a sign of eutrophication. That would also explain why in the winter the dO is much more steady up to a certain depth. The explanation being that the cold weather has killed off many plants, therefore the plants can't choke the oxygen supply. PH NO3 DO(A) PO4 INLET 7.3 7.3 7.05 1.7 5.5 5.5 Over-range LAKE 7.8 7.8 7.64 1.5 9 9 .42 OUTLET 7.5 7.5 7.35 .9 6 6 .48 2. These organisms were found in the sample of water we looked at on the slide. I would say that the organisms are about the size of a fine pencil point. The look like specs in the water to the naked eye, but under the magnifying glass they look extremely detailed and large. I think I found a synedra and a copepoda. Because these organisms are so small they must eat very small particles maybe from dead plants and animals in the water. They are probably just about the lowest on the food chain. Their existence most likely supports many other life forms. 3. Discussion- This lab was pretty interesting. I liked actually doing lab tests and then finding out the results. I don't understand why every pond across America isn't eutrophied. If the abundance of nutrients comes from cars and pollution, then wouldn't it be seeping into just about every body of water, therefore causing eutrophication.? This lab explains why many times I will see dead fish floating around in ponds near my house in upstate New York. I've gone fishing in one particular pond and every time you reel it back in the hook would have been filled with algae and plant matter. Now I know that it's not a healthy pond. Science

modern interpretation essays

modern interpretation essays Statutory interpretation is the legal process whereby a judge applies a statute to a case and must give meaning to the words in the statute in order to decide what they mean and how it should be applied to a particular case. When interpreting statutes, the judges role is to put into effect the Parliaments wishes. Conflicts may arise when deciding if the intention of Parliament can be found in the words of the statute itself or whether judges should acquire into the purpose of the Act then interpret the words themselves. In order to interpret these statutes, over the years, various guidelines were developed in order to assist judges in their interpretative function. The basic approaches which first arose are the literal rule, the golden rule and the mischief rule. The first main approach used by judges in interpreting statutes is the literal rule. This approach requires courts to give the exact meaning of words in statutes where there is no uncertainty and the meaning is clear. However, sometimes the literal rule may lead to an absurd result. An example of a case is Fisher v Bell(1961) where a statute stated it was an offence to offer for sale offensive weapons. The verdict was the shopkeeper, who was displaying flick knives, was not offering for sale but making an invitation to treat and he was acquitted. (Vickery The second approach is an extension of the literal rule which is the golden rule. If the exact meaning of words were to lead to an absurd result, the court would apply the least ridiculous meaning in order to avoid an absurd result. An example of a case is R v Allen(1872) whereby the defendant claimed it was no legal to marry another while already married. The Offences Against the Person Act 1861 stated Whosoever being married...shall marry another...commits an offence.... This would mean no one could ever be convicted and it was an absurd result. Therefore they...

5 Cases of Insufficient Punctuation

5 Cases of Insufficient Punctuation 5 Cases of Insufficient Punctuation 5 Cases of Insufficient Punctuation By Mark Nichol In each of the sentences below, the omission of one comma (two commas, in one case) obscures the intended meaning. Discussion and revision following each example provides clarity. 1. It’s not a real pleasant experience to tell you the truth. This sentence implies that the writer does not enjoy telling the truth to someone. However, the phrase â€Å"to tell the truth† is merely augmenting the main clause, â€Å"It’s not a real pleasant experience,† and so should be set off from that clause: â€Å"It’s not a real pleasant experience, to tell you the truth.† 2. Believe me they have been working on this this for a long time. â€Å"Believe me† is an introductory phrase that should be set off from the main clause of the sentence: â€Å"Believe me, they have been working on this for a long time.† 3. The important thing is they know what to watch for. â€Å"The important thing† is a dependent clause; like â€Å"believe me,† it must be distinguished from the content of the main clause: â€Å"The important thing is, they know what to watch for.† Alternatively, that may be inserted in lieu of the comma: â€Å"The important thing is that they know what to watch for.† 4. To achieve cultural reform, Smith maintained that definitive actions to redesign incentive structures and establish clear accountability would be the most effective mechanisms. The implication is that Smith came up with his opinion in order to achieve cultural reform. However, what the sentence means is that Smith declared that in order to achieve cultural reforms, the strategy embodied in his opinion should be pursued. To communicate this distinction, â€Å"Smith maintained† should be framed by commas to clarify that it is an attribution interjected in the main clause of the sentence: â€Å"To achieve cultural reform, Smith maintained, definitive actions to redesign incentive structures and establish clear accountability would be the most effective mechanisms.† 5. The study determined that voter fraud was almost nonexistent. Another study by the Brennan Center for Justice at the New York University Law School found that many reports of people voting twice or ballots being cast on behalf of dead people were largely the result of clerical errors. The second sentence implies that a center at the law school released both studies in question. However, if the context makes clear that the second study was conducted at a different location, the description of that location must be treated parenthetically: â€Å"The study determined that voter fraud was almost nonexistent. Another study, by the Brennan Center for Justice at the New York University Law School, found that many reports of people voting twice or ballots being cast on behalf of dead people were largely the result of clerical errors.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Punctuation category, check our popular posts, or choose a related post below:20 Computer Terms You Should KnowList of 50 Great Word Games for Kids and Adults50 Synonyms for "Song"

Apple IPhone 5s Advertisement Campaign Assignment

Apple IPhone 5s Advertisement Campaign - Assignment Example Advertising, that is discussed in this assignment normally serves a key role when in the field of business communication. This is because through proper advertising, a corporations, like Apple are in a position to reach its target customers hence high income in form of sales. In this high school assignment, advertisement campaign that promoted Apple Iphone 5S is researched. During this campaign, the Apple company used three main advertisement platforms: print, online and outdoor. This essay focuses on describing real examples from the Iphone 5s campaign, message of an advert that was created, advertising outlets, audience targeted, such as teenagers and business persons, development of the promotion design, duration of the Apple campaign, and a number of tactics used. Also this assignment explains various advertising forms, that the company may adher to, such as pioneering, competition and reinforcement. It the pioneering stage, the Apple company went to the people to offer information about their latest product besides benefits that come along with owning one. To be at par with its competitors, such as Sumsung, the Apple company marketers emphasized to their target customers the uniqueness of the device compared to other devices. In conclusion, this essay states that big advertisement campaign, that Apple created fr Iphone 5s is very effective. It will stay for a long period in people's minds and continuous advertisement would result to even more customers, which normally translates to sales.

Relations Between the Father and the Daughter Essay

Relations Between the Father and the Daughter - Essay Example Man has no power of foreseeing the future. It could be possible that the surgery Latimer was getting the day she died could have saved her some of the agonies that she was going through. There is a reason why some of the laws exist. Preservation of the human life is the ultimate goal of any government system and should be observed at all times. For instance, a person may decide to commit suicide at some point in life because they feel that nothing is working out for them. However, they only make that decision in the context of the immediate events. They may not feel the same the following day and if they commit suicide, they miss out on life. Justifying euthanasia because a person is facing problems is wrong. Every person has a life clock and God is the only one qualified to turn it off. If euthanasia was allowed to take place, then people would resort to committing suicide every time they felt that life was giving them a bitter lemon. Moreover, although Latimer may have been going t hrough a lot of sufferings, maybe she was grateful that she was alive and had a mission to fulfill in life that the father cut short. Murder can never be justified and it is universally agreed that it is a crime.

Assignments essay Essay Example for Free

Assignments essay Essay |Assessors comments | |Qualification |QCF Level 7 : Extended Diploma in Strategic |Assessor name |Atif Kauser | | |Management Leadership | | | |Unit number and title |4- Developing corporate culture |Learner name | | |Assignment title |Culture, Objectives and improving corporate climate | | | |Assessment Criteria |Achieved? | |AC 1.1: explain how models of organisation culture can be used to achieve organizational objectives | | |AC 1.2: explain the difference between organisational and national culture | | |AC 1.3: analyse the corporate cultural profile in an organisation | | |AC 1.4: discuss the impact of an organisation’s corporate culture in achieving its objectives | | |AC 2. 1: evaluate the existing climate of an organisation | | |AC 2.2: recommend ways to improve corporate climate in an organisation | | |AC 2.3: propose a framework of organisational values that meet the specific strategic and operational needs of an | | |organisation | | |AC 3.1: identify internal and external stakeholders of an organization | | |AC 3.2: evaluate the effectiveness of an organisation’s existing communication strategies | | |AC 3.3: develop new communication strategies for stakeholders of an organisation that address differences in belief, | | |values, customs and  language | | |Assessor Feedback Action Plan | | | | | | | | | | | | | | | | | |Learner’s Feedback | | | |Assessor signature | |Date | | |Learner signature | |Date | | |Assessment Criteria |To achieve the criteria the evidence must show that the student is able to: | |Task no. | |Evidence | |reference | | | | | | |AC 1.1, 1.3, 1.4 |Culture: culture as shared values; culture at ascending levels; sub-cultures; professional | |1 | | | | |cultures | | | | | | |Models: Charles Handy – power, role, person and task cultures; Johnson and Scholes cultural | | | | | | |web; links to organizational objectives | | | | | |AC 1.2 |Organizational culture: industry culture; national and supranational culture; | |1 | | | | |models of culture eg Trompenaars’s implicit-explicit factors,  Schein’s three levels | | | | | | |National cultures: methods of classifying national culture eg the work of Laurent, Hofstede | | | | | | |and Trompenaars | | | | | |AC 2.1, 2.2 |Climate profile: how climate is defined; difference between climate and culture; | |1,2 | | | | |key aspects of organisational climate eg flexibility; responsibility; standards; rewards; | | | | | | |clarity; team commitment; impact of management practices on climate; impact of climate on | | | | | | |efficiency and effectiveness | | | | | |AC 2.3 |Values: values or core values as a part of organisational culture; crisis of ethics | |2 | | | | |in business and the new emphasis on value leadership – framework for developing and supporting| | | | | | |strong corporate core values | | | | | |AC 3.1, 3.3 |Stakeholders: customers, consumers, employees; shareholders; governments; | |1, 2 | | | | |communities, business partnerships and alliances – the increasing need to cooperate with | | | | | | |people from different cultural groupings (including beliefs, values, customs and language) | | | | | |AC 3.2, 3.3 |Communicating effectively: strategies; identifying potential barriers and ensuring strategies | |1, 2 | | | | |overcome them; developing self-awareness of own and organisational culture; benefits of a | | | | | | |diverse workforce; acculturation programmes; intercultural communication skills | | | | | Assignment Cover Sheet |Assignment Title |Culture, Objectives and improving corporate climate | |In this assessment you will have opportunities to provide evidence against the following criteria. Indicate the page numbers where the evidence can be found.| |Attach work where needed. | |Learner’s Name: |Assessor: Atif Kauser | |Date Issue: |Completion Date: |Submitted On: | |Qualification: QCF Level 7: Extended Diploma in Strategic Management |Unit No Title: Unit 4: Developing Corporate Culture | |Leadership | | |Learner declaration | |I certify that the work submitted for this assignment is my own and research sources are fully acknowledged. | | | |Learner signature: Date: | |Unit title |4- Developing corporate culture | |Qualification |QCF Level 7 – strategic management leadership | |start date |01-04-2013 | |deadline |05-05-2013 | |Assessor |Atif kauser | |Assignment title: |Culture, Objectives and improving corporate climate | |Scenario: Suppose you work for a business magazine called ‘The Biz Talk’. The editor has assigned you with the task of producing the Cover Story for the next| |edition. He wants you  to write a detailed article with the title ‘CULTURE, Objectives and Improving Corporate Climate’. | |For this you will have to choose one organization of your interest, conduct a primary and secondary investigation to gather facts and figures which will | |support you in writing the article. The article should cover and address the given tasks and outcomes. | |Task 1 | | | |Having done with the primary and secondary research, conduct a critical evaluation to study the current practices of your chosen organization as a case | |study, and Elaborate and explain the profile of your chosen organization by addressing the following tasks: | | | |Analyse the corporate cultural profile of your organisation | |Discuss the impact of your organisation’s corporate culture in achieving its objectives | |Explain how models of organisation culture taught to you in the tutorials can be used to achieve organisational objectives for your chosen organization | |Explain the difference between organisational and national culture by critically observing the presence of your organization in a particular country/region | |Evaluate the existing corporate climate of your organisation | |Identify the internal and external stakeholders of your organisation | |evaluate the effectiveness of your organisation’s existing communication strategies | | | |Provides evidence for: outcome 1, AC: 2.1, 3.1, 3.2 | | | |Task 2 | | | |Based on your analysis, propose recommendations and strategies for further improvement in the areas defined below: | | | |Recommend ways to improve the corporate climate in your organisation | |Propose a framework of organisational values that meets the specific strategic and operational needs of your organization | |Develop new communication strategies for stakeholders of your organisation that address differences in belief, values, customs and language | | | |Provides evidence for: AC 2.2, 2.3, 3.3 | |This brief has been verified as being fit for purpose | |Assessor |Atif Kauser | |Signature | |Date | | |Internal verifier |Wajiha Daud | | Signature | |Date | |

Southwestern Ohio Steel Company Essay -- Business Ohio Steel Company E

Southwestern Ohio Steel Company Southwestern Ohio Steel Limited Partnership (SOSLP) was considered to be one of the industry leaders in technology and service. SOSLP sells to approximately 500 customers, twenty five of which produces about two-thirds of the company's sales. Dan Wilson, vice president of sales at SOSLP, had recently received a letter from Matworks requesting SOSLP to provide sponsorship for an upcoming Matworks annual sales meeting. Dan needed to decide if providing sponsorship was feasible keeping in mind that Matworks had been a long standing customer of SOSLP while also knowing that gifts were no longer a custom in the steel industry.   Ã‚  Ã‚  Ã‚  Ã‚  Wilson should not offer to sponsor the annual sales meeting as this would not comply with company and industry situations.   Ã‚  Ã‚  Ã‚  Ã‚  In earlier days, ?wining and dining? the customer had been a part of the steel industry and adjusted as a cost of doing business. But recently government regulations had restricted this method of doing business and now ?buying? business was just not a part of the industry. Sponsoring the annual sales meeting does not comply with the present business ethics and SOSLP could risk hurting their image and losing respect in the marketplace. Matworks at one time had been one of SOSLP?s best customers and bought almost exclusively from the company. Over the past few years they had run into financial trouble and thus were not buying as much. They had gone from being in the top ten best cus...

Enron collapse A look back Essay

               Enron was formed as a result of merging with another company and it became a successful corporate. The joy of the business owners is to see how it grows fast and to attract more investors. There are rules and regulation that governs the corporate financial report that is open for inspection by potential investors (Folger, 2011). The audit of these financial reports should disclose the accurate financial state of the company and this should be made known to the stakeholders of the company. The stakeholders of a company play an important role in progress of the business and the going concern of the company (Sterling, 2002). The company of Enron did not manage its debts and therefore looked for means of hiding the truth from its stakeholders so as to continue making profit.                The aim of a business is to make profit and be able to pay the debts of the creditors and also attract investors who are interested in the business. Most investor relay on the financial statement to determine whether to invest or not to invest (Folger, 2011). The Enron Company was a big company that was famous and successful before its fall. The corporate attracted many investors since they financial report showed how the business was growing at high rate (Bauer, 2009). However the corporate management did not disclose the true and fair view of the financial reports. The financial report of a company should not mislead the shareholders or its members.                Moreover, in the Enron scandal there were some cases in which it showed misconduct of its financial reporting since the corporate did not display true and fair financial accountings to its stakeholders. The corporate used financial fabrication and mark- market accounting to hide its actual debts and real financial situation (Folger, 2011). These reports made the investor believe that the corporate was making profit while it was making losses in real sense. It is also a form of fraud to stakeholders since it cannot meet all its debts and in case of winding up majority of the investors and shareholder would suffer greatly. The Enron scandal was deemed to be great since it had huge debts to settle and its assets could not settle these debts.                Indeed, financial misconduct affects a large group of stakeholder and leaves a great mark that cannot be erased (Sterling, 2002). For example the shareholders of Enron corporate were highly affected and suffered a loss of billions that were not recovered since the corporate went bankrupt and the assets of the business were also false in existence. The investors also suffered greatly from these financial misconduct, they lost their resources. In addition, the employees suffered greatly by losing billions of pension benefits due to the misconduct of financial reports which led to the bankruptcy of the Enron therefore could no longer pay them (Folger, 2011).                The financial statement of a company is very important to the investors, it gives an over view of the stability of the business and its ability to pay debts. The Enron corporate failed to disclose true and fair view financial statements by hiding its real financial reports and the investors were misled and also due to many investments made by the company lead to its bankruptcy (Sterling, 2002). The purpose of accurate financial reports is to help the investors and also the company to know to what extent they should contract or invest in other businesses. It also helps in managing of the company’s debt thus making profit but the Enron was only interested in making a lot of profits that led to their down fall.                  Ethics are rules that govern every business and its members on how to conduct their daily roles in the company (Brady, & Dunn, 1995). In other words, the managers of this corporate owe their loyalty to its stakeholders and their interest ought to be the interest of the business (Bauer, 2009). In deontology of the Enron corporate, the management had a duty and obligations to display the true statement of finance and also to operate the business in the interest of the stakeholders and not their interest. As the leaders they ought to make sure that the going concern of the business is kept and the assets of the company are secured. In addition, the duty of the Enron managers was to disclose the true and fair view of financial reports (Bauer, 2009).                  On other hand, utilitarian is a form ethic that is used to show the positive side of the organization, for example by disclosing the false statement to stakeholders thus blinding them of the real situation (Folger, 2011). The Enron leaders used different methods to conceal the truth about its debts and faked the profits. They made the business look attractive and therefore more investors invested in the business. At the end, the ethics rules were violated and the leaders had a role to play .Enron had a role to disclose the truth which could have rescued the company (Bauer, 2009). If at the beginning, the company revealed the truth it would not have ended bankrupt and the employees would have secured their jobs. Finally, the company had a duty to disclose the true financial statements and also save the company from falling and the scandals would have been avoided. The companies should put into practice the ethics governing the corporates. Therefore, to pre vent any future happenings such as the past frauds in the company, there has been an enhanced regulation as well as oversight in the company (Folger, 2011). References Bauer, A. (2009). The Enron scandal and the Sarbanes-Oxley-Act. München: GRIN Verlag. Brady, F. N., & Dunn, C. P. (1995). Business meta-ethics: An analysis of two theories. Business Ethics Quarterly, 385-398. Folger, J. (2011). The Enron collapse: A look back. Investopedia, December 1. Retrieved October 25, 2014, at http://www.investopedia.com/financial-edge/1211/the-enron-collapse-a-look-back.aspx Sterling, T. F. (2002). The Enron scandal. New York: Nova Science Publishers. Source document

The Great Gatsby: What Makes Daisy So Attractive?

â€Å"Her voice is full of money† (Fitzgerald, 120). This quote, said by important personality Gatsby, explains Daisy’s character and demeanor. Daisy Buchannan is one of the main characters in the novel The Great Gatsby. The wife of Tom Buchannan and the dream of Jay Gatsby, Daisy embodies the immoral and shallow values of the upper class East Egg. Although she is not very sincere, to most Daisy is attractive, beautiful, and sexy. What makes Daisy so inviting? She makes a man improve for her in order to get what they want, she has standards and she wants the best, and only the best. Since the beginning, Jay Gatsby has been madly in love with Daisy, or the thought of Daisy. Gatsby only knew Daisy for one month before he was deployed to war. Is one month enough to fall in love with someone? Five years later, Gatsby still believed that he was in love, and he conceived a new persona to make Daisy come back to him after she married Tom. â€Å"You're acting like a little boy†¦. † (Fitzgerald, 88). This was a quote that the narrator, Nick Caraway, said to Gatsby about how he was acting around Daisy. Jay Gatsby knew to get Daisy back he would need to become the absolute best, the richest, the most handsome, and the most charming. It might have been the challenge of being superior to the rest that was so appealing to Gatsby or it could have been Daisy’s dead-as-a-doorknob personality. The real question is, Is Daisy worth it? What makes Daisy so appealing to smart men such as Gatsby? Is it the challenge of becoming the best, or is it something else? Jay Gatsby wasn’t the only one who thought Daisy was worth more than perceived. Her husband, Tom Buchannan also believed that Daisy was a prize. To Tom, it seemed, that Daisy was a trophy wife, someone he could show off, not care about, come back, and she would still be there. What brought them together was money, the thing that they both loved and had in common. Nick summed up her love for money well, â€Å"She wanted her life shaped now, immediately—and the decision must be made by some force, of money†¦Ã¢â‚¬  (Fitzgerald, 151). Daisy didn’t care about who she loved more when she had to pick Tom or Gatsby; she cared about the money while she was making one of the biggest decisions of her life. To Tom, Daisy was a beautiful woman who he would love to have for his wife. Tom and Daisy were alike in that way, neither of them cared about personality or values; they cared about their reputation. It wasn’t Daisy’s disposition that made Tom marry her; it was her looks and reputation that he found attractive. Daisy Buchannan wasn’t one of the brightest aristocrats in East Egg to say the least. Her ditzy nature might have been cute to some, but it was obvious that it was more than just a darling quality. Daisy had no common sense, if a man was looking for just looks (like Tom), Daisy was the girl to go to. Her comment to Gatsby, â€Å"I’d like to just get one of those pick clouds and put you in it and push you around† (Fitzgerald, 94) made readers re-think why Jay Gatsby would be so far in love with her. â€Å"She never loved you, do you hear? She only married you because I was poor and she was tired of waiting for me. † (Fitzgerald, 130). There must have been something special about Daisy for Tom Buchannan and Jay Gatsby to have such strong feelings for her. Whether it was her looks, her dimwits, or her money she had what other women would die for, two of the richest and most known men in East Egg fighting over her. What makes Daisy Buchannan so attractive? To some, it’s her looks, the thought of what she might be like, to others it’s her money or her innocent ditz, and certain people might even find her repulsive. The readers of Fitzgerald’s The Great Gatsby will take strong stands on Daisy and her character.

The role of tradition in shaping the personality essay

The role of tradition in shaping the personality essay The role of tradition in shaping the personality essay The role of tradition in shaping the personality essayMany adults become upset when young people break with traditions of the past. Do you think that these adults are justified in reacting this way? Why or why not? Support your position with evidence from your own experience or the experiences of people you know.It is common knowledge that each nation, each ethnic group, and each family has its own traditions and customs. Obviously, traditions and customs are important as they unite generations through time. What is more, they unite people who are far away from each other, but share the same values and the same memory. Today, however, it is rather difficult to make youth keep to the traditions of their ancestors. The rest of the society may really worry because their spiritual heritage is nevermore valued and passed to the next generations. Certain rituals and ceremonies, memorial dates and events are of great importance for them, and they wish their children as well as grandchildren respect those traditions.Those who pay great attention to traditions are right because it is their history, and knowing and respecting history is a precondition for better future. Still, young people can be justified as well. On the one hand, it is not difficult to congratulate the nearest and dearest by means of a greeting card or to visit your parents on holidays. On the other hand, in today fast-moving world there is often no time left for sentiments. Business and other activities rapidly devour young people, and while growing, young people work out their own prerogatives, which often come into the conflict with those of adults.For example, there is a well-known tradition to celebrate a wedding in a certain way, according to your culture. Today, more and more people prefer to break this tradition for a number of reasons. Some of them prefer civil marriage and never marry at all. For them, the traditions of the past are just a prejudice. Nevertheless, it is necessary to admit tha t traditions are significant in building up your identity wherever you are.

How The Notebook Author Found Writing Success

How The Notebook Author Found Writing Success Nicholas Sparks is a bestselling author, screenwriter and producer. His fans have come to love his clean and sentimental romance novels and films such as, The Notebook. The stories often have Christian themes and sad twists, and he has had five New York Times bestsellers. Early Life Nicholas Sparks was born December 31, 1965, in Omaha, Nebraska. His family moved around a lot while his father pursued graduate degrees. Sparks had lived in Minnesota, Nebraska and California. He has a sister, who died in 2000, and a brother. He was raised Roman Catholic and continues to practice that faith. Sparks excelled at running  and went to the University of Notre Dame on a track and field scholarship. He was a business major, and after an Achilles tendon injury, he spent the summer writing an unpublished novel. Family and Personal Life Sparks met his wife, Cathy Cote, on spring break in 1988, the year he graduated from Notre Dame with honors. They married in 1989 and moved to New Bern, North Carolina. They have five children: three boys and twin girls. The couple divorced in 2015. Writing Sparks wrote two novels that were never published. He worked in the orthopedic goods industry to make a living. His first published work was, Wokini: A Lakota Journey to Happiness and Self-Understanding, written with Olympic medalist Billy Mills. Sparks third novel, The Notebook, was picked up by a literary agent and published in 1996. It enjoyed tremendous success and garnered a million dollar movie rights contract. But Sparks did not quit his day job just yet, he continued to sell pharmaceuticals and was transferred to Greenville, South Carolina. There, he wrote, Message in a Bottle, for which he sold the movie rights before it was published. Sparks continued to publish book after book, and he remains active as a writer. His novels often debut as bestsellers. They are noted for being stories with traditional values and lack of profanity, even as they are romances, and the characters face personal crises, often without a happy ending. See a list of Nicholas Sparks books. Nicholas Sparks Movies Most of  Nicholas Sparks books have been made into movies  or have been optioned to be made into movies. The first one released was, Message in a Bottle, in 1999, which earned the number one box office slot. The Notebook, in 2004 is well-remembered by Ryan Gosling fans. He has served as producer on several, including, Safe Haven, Deliverance Creek, The Best of Me, The Longest Ride and The Choice. Nicholas Sparks Trivia Nicholas Sparks donated a track to New Bern High School, where he was a volunteer coach.He supports the Notre Dame Creative Writing Program with an annual scholarship, internships and a fellowship.He has donated millions of dollars to build Christian International School.Sparks is a black belt in Tae Kwon DoSparks was named, Sexiest Author, by People Magazine.His family has endured several tragedies. His mother died following a horseback riding accident, and his father died in an automobile accident. His sister died young of cancer.

Camera Essay Example | Topics and Well Written Essays - 2000 words

Camera - Essay Example Until the execution the power is in the hands of the state, but later, the forces which control the action and the reaction are out of control, more in the hands of the public, the media, and the system. The impact which a picture has on the audience and that which a government has on the masses are greatly subject to individual response and collective reaction. "Like the state, the camera is never neutral. The representations it produces are highly coded and the power it yields is never its own" ("The Burden of Representation: Essays of Photographies and Histories" (John Tagg 2006). The production of the picture taken by the camera is always subject to the point of the view of the photographer. The camera is more powerful than the cameraman. The biases, opinions of the photographer are captured with more depth and detail through the lens of the camera. The picture contains in it messages which are very subjective. The impact is unforeseen. The range with which a camera covers is wider than the vision of the photographer. Many times the impact is more than the expectation. What the eyes see is the expression of influences: perceptual, experiential, and epistemological (John Tagg 2006). The vulnerability and the rawness of the picture are beautifully explained in the book "Raw Histories" by Elizabeth Edwards where she passionately reveals the power which a picture has to shape the history of a government, system or the state. The dynamic role of camera to project different perspective is where the camera's view intersects with the state's vision. Anthropological photographs as 'history' can offer insights into the role of governance, as well as articulate history of past actions. The rawness of interpretation and the ambiguity of perception with which a photograph is loaded add complexity to it as a form of art. It exposes the vulnerability in all of us in framing, containing and releasing their research potential. (Berg Publishers: Raw Histories. 2002). In the field of history of photography and critical theory John Tagg's work is remarkable. His work "The Burden of Representation: Essays of Photographies and Histories" "( John Tagg. 2006). focuses on the importance of a photographic image in the form of archive and display in the museum. His collection of essays concentrates on the history of photography and analysis of its impact on the audience. He cross examines the intersection of power and photographic image. Image can trigger lasting impact on the state as well as the world scene. Camera as an impartial recorder of facts plays an important role in documentation, documentary and governance. His essay powerfully brings out the critical role of camera in projecting an image of the state, for the people of the state. It establishes direct connection between the ruler and the ruled, which crosses over with time with the change of events. Allan Sekula is a photographer, filmmaker, writer and critic In his essay "The Body and the Archive," Alan Sekula examines that the archive is rooted in the culture of this century. The operation of the archive became a device for regulatory control. It led to class and classification, as the basis for photographic interpretation. The apparatus of the camera played a key role in

The connection between Networks and the Internet Essay

The connection between Networks and the Internet - Essay Example In a computer network, all data transmitted consist of a node which refers to any computer or digital device using the network links (Krol 49). The finest way to lead in the world of business today is to network systems in organization and businesses. Data networks are essential to all existing modern organizations. They facilitate in faster and easier ways to access any data and resources that are within the organization (Krol 53). There are many types of networks used in the entire world today both commercially and homes. Networks cab categorized according to their scope and scale, historical grounds, favorites for networking industries, their design and implementation matter (Krol 59). WAN - Wide Area Network - This network covers up a larger span for communication between the network devices. It is an interconnection of many LANs through routers, and its example is the network which is covering the entire globe. MAN - Metropolitan Area Network - This type of set-up is not common, but it can be useful in governmental departments and large organizations such as banks. It falls at the middle of LAN and WAN. It covers a larger geographical coverage compared to Local Area Network but smaller than Wide Area Network.   Ã‚  CAN - Campus Area Network – This network interconnects several multiple Local Area Networks but smaller compared to a Metropolitan area network. This type of network generally can be useful relatively in vast universities or buildings and local business offices.    SAN - Storage Area Network - This technology is mostly used for data storage. It’s mostly crucial to those organizations that are data oriented. This network connects servers to the data store devices through fiber channels technology. A network topology illustrates the arrangement of machines and devices on a network. It describes the way the computers and other devices within the network are laid down and linked to each other. Common network

Introduction to Nursing research Essay Example | Topics and Well Written Essays - 750 words

Introduction to Nursing research - Essay Example In this context, research findings have demonstrated that the noticed genetic conflict came about because of certain aspects of relationships between parents themselves, parents’ genes and their offspring. Meaning that mothers can contribute to this condition in case they are polyandrous, if they provide higher amount of biological resources to fetus as compared to fathers, and when there is extensive utilization of resources from the maternal as determined by the genes (which are pleiotropic) from both paternal and maternal. Looking at the whole hypothesis therefore, very clear links are seen to be in existence between the general human mate and the eventual risk of developing type 2 diabetes mellitus on the offspring. Petry C. J. and Seear R.V., et al (2011). Maternally transmitted fetal H19 variants and associations with birth weight. Hum Genet. 2011 Nov; 130(5):663-70. Doi: 10.1007/s00439-011-1005-x. Epub 2011 May 15. Pub Med PMID: 21573965. Literature review Insulin-like growth factor 2 and H19 genes are very close links and reciprocally imprinted. The Insulin-growth factor 2 encodes a fetal growth-factor while at the same time predominantly expressed from the paternal allele. According to Petry C. J. and Seear R.V., et al (2011) however, H19 which encodes a transcript that can down regulate cellular proliferation is expressed from the maternal allele. This study, hence, was carried out with a view of testing the hypothesis which has propagated an idea that polymorphic variation in maternally transmitted fetal H19 alleles has an association with offspring size during birth and changes in maternal glucose concentrations at the time of pregnancy. Data collected showed that fetal rs2071094 allele that had its inheritance from the mother had influence on the increased birth weight that was fiddled with the gestation of ages, sex and parities. On the contrary, no fetal alleles had any associations with the offspring’s birth weight. After data coll ections and analysis, considerable consistencies with denting as a common polymorphic variation in fetal H19 alleles transmitted solely from the maternal have association with the birth weight and other attributing markers of offspring size at the time of birth. Tentatively, no associations exist between the polymorphic variation in H19 and significant alterations in the maternal glucose tolerance within the third trimester of mother pregnancy. Knoll N., Jarick I., and Volckmar A.L., et al. (2013). Gene set of nuclear-encoded mitochondrial regulators is enriched for common inherited variation in obesity. PLoS One. 2013; 8(2):e55884. doi:10.1371/journal.pone.0055884. Epub 2013 Feb 8. Pub Med PMID: 23409076; Pub Med Central PMCID: PMC3568071. Literature review Obesity has been described by medics as a medical condition of excess accumulation of body fats; creating adverse effects on an individual’s health, leading to reduced life expectancy and increased health complications/ p roblems (Knoll N et al, 2013). In essence, the condition

Oxidative Stress and Antioxidant Status in Menstrual Cycle

Oxidative Stress and Antioxidant Status in Menstrual Cycle Evaluation of oxidative stress and antioxidant status during  normal menstrual cycle Abstract: Background Objectives: Oxidative stress has been investigated to explain various physiological as well as pathological basis of many medical conditions. But very few data concerning the oxidative stress during normal menstrual cycle of eumenorrheic women are available. Thus, the purpose of study was to examine the physiological role of oxidative stress during normal menstrual cycle. Methods: 120 young healthy female subjects of reproductive age group (17-27 yrs), having regular menstrual cycle, were examined. Serum malondialdehyde (MDA), an oxidative stress biomarker and serum ascorbic acid (vitamin-C), an antioxidant vitamin were assessed in the follicular phase (on 7th day) and in the luteal phase (on 21st day) of normal menstrual cycle. Results: In the present study, significant higher (p0.05) levels of ascorbic acid were observed in the luteal phase when compared to the follicular phase. Non-significant negative correlations were also observed between MDA and ascorbic acid in both the phases of normal menstrual cycle. Significant increase in serum MDA level coincided with the increased progesterone and estrogen levels during the luteal phase. High levels of estrogen may be the initiator of lipid peroxidation process which eventually ends up with cellular injury during the luteal phase. Interpretation Conclusion: Oxidative stress has an important role to play in physiological phenomenon of the menstruation. Keywords: Antioxidants, ascorbic acid, malondialdehyde (MDA), menstrual cycle, oxidative stress. Abbreviations: MDA, malondialdehyde. Introduction Menstrual cycle is the result of complex interacting processes involving interaction of the hypothalamus, pituitary, ovaries, uterus, prostaglandins and neuroendocrine factors1. The normal menstrual cycle is a twenty eight day period which is divided into two phases i.e. follicular phase and luteal phase. The follicular phase is characterised by a low level of estrogen and progesterone which is followed by rise in estradiol, lutenizing hormone, and follicle stimulating hormone at the time of ovulation, while the luteal phase is associated with increased levels of progesterone and estrogen. These phases are associated with various changes in blood parameters along with variations in the sex hormones. Several powerful reactive oxygen species or free radicals or oxidants are produced during the course of metabolism in blood cells and most other cells of the body. These oxidants are very reactive molecules that can react with proteins, nucleic acids, lipids and other molecules which changes physicochemical status of the cell to alter their structure and cause tissue damage. Lipid peroxidation is a well established mechanism of cellular injury in human and is used as an indicator of oxidative stress in cells and tissues. Malondialdehyde (MDA) is one of the important byproduct of lipid peroxidation process which is widely used as an indicator of lipid peroxidation2. These free radicals are the target for the enzymatic and non-enzymatic scavenging systems3, which includes the antioxidants such as superoxide dismutase, glutathione peroxidase, vitamin-A, vitamin-C, vitamin-E etc. that scavenge the free radicals and protect the tissues from oxidative stress. Oxidative stress has been implicated in various physiological as well as pathological bases of many medical conditions including reproductive system. Evidences have shown the dual effects of oxygen radicals in the physiological reproductive processes such as oocyte maturation, ovulation, menstruation, luteolysis, luteal maintenance in pregnancy, implantation and blastocyst development4,5,6, as well as in the pathological conditions like spontaneous abortions and infertility in females7. The imbalance between free radicals and antioxidants resulting from either an overproduction of free radicals or a deficit in antioxidant protection leads to oxidative stress8. Although, reports regarding variations of oxidative stress across the normal menstrual cycle in eumenorrheic women have been published, specially in reference to MDA (a marker of oxidative stress and an important byproduct of lipid peroxidation), but these are sparse and have conflicting trend. Thus, the purpose of this study was to examine the role of oxidative stress during the different phases of normal menstrual cycle by measuring the MDA which is served as an oxidative stress biomarker and ascorbic acid (vitamin-C), served as an antioxidant. Materials and Methods The present study was carried out on 120 normal healthy and regular menstruating female subjects aged between 17 and 27 years (mean age 20.53 + 2.9 years) selected from thexxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx. Study was carried out in the xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxPermission was also obtained from institutional ethical committee for carrying out the research work. After seeking an informed written consent and recording the detailed menstrual history (i.e. age at menarche, date of last menstruation, cycle length and days of bleeding), the subjects were then subjected to sample collection. Serum malondialdehyde (MDA) and serum ascorbic acid (vitamin-C) levels were assayed during their monthly menstrual cycle. All subjects were neither obese nor on any medication of any known pathologies. 5 ml of fasting blood samples were drawn from antecubital vein from each subject during the follicular phase (on 7th day of the cycle) and luteal phase (on 21st day of the cycle) after taking full antiseptic precautions. The MDA levels were measured by thiobarbituric acid assay method9. The principle of the method was based on the spectrophotometric measurement of the colour developed during the reaction of thiobarbituric acid with MDA. The concentration of thiobarbituric acid reactive substances was calculated by the absorbance coefficient of malondialdehyde-thiobarbituric acid complex. Serum ascorbic acid was estimated spectrophotometrically, by using 2,4-dinitrophenyl hydrazine10. The underlying principle was based on the oxidation of ascorbic acid to dehydroascorbic acid followed by coupling with 2,4- dinitrophenyl hydrazine under controlled conditions, in the presence of Thiourea as a mild reducing agent which gives red coloured osazones. The data thus obtained was subjected to statistical analysis using the PRIMER OF BIOSTATISTICS software. The comparison of variables was done using the Student paired ‘t’ test and correlation between variables was estimated by using Karl Pearson’s correlation coefficient. The significance level was considered at p Results The mean serum MDA and serum ascorbic acid levels during the follicular and luteal phases of menstrual cycle are presented as in Table 1. In the present study, the mean serum MDA (nmol/ml) level was greater during the luteal phase (4.294+1.60 nmol/ml) as compared to follicular phase (2.119+0.83 nmol/ml). The difference between MDA levels in the luteal phase was highly significant (p Lower values of serum ascorbic acid were found in luteal phase when compared to follicular phase. The mean values observed were 0.9399+0.40 mg/dl 0.8963+0.37 mg/dl in follicular phase and luteal phase, respectively. But, the changes were not significant statistically (p>0.05). In this study, a negative correlation was also observed between serum ascorbic acid (mg/dl) and serum MDA (nmol/ml) levels in both follicular and luteal phases but the correlation was found to be non-significant in both follicular phase (r value=-0.026, p>0.05) as well as in luteal phase (r value=-0.010, p>0.05). Table 1: Mean+SD levels of serum Malondialdehyde (MDA) and serum Ascorbic acid during follicular and luteal phases of menstrual cycle. Data expressed as mean and SD, * Highly significant, ** Non-significant. Discussion Present study has revealed the role of oxidative stress in the physiology of menstruation. We observed a significant higher levels of MDA while a non-significant lower levels of ascorbic acid in the luteal phase when compared with the follicular phase of the menstrual cycle. Previous studies also have correlated increased serum MDA levels during the luteal phase with the physiological phenomenon of menstruation in the healthy normal menstruating females which support our study results6,11. While, no significant differences in MDA levels throughout the normal menstrual cycle also have been reported12,13,14. Unlike our study results, a progressive significant rise in plasma ascorbic acid levels has been reported from menstrual to ovulation15. Similarly, â€Å"a sharp increase in the fasting level of plasma Vitamin C† also has been showed in some women during the middle of the menstrual cycle16. Whereas, some other researchers found no evidences of unusual variability of plasma ascorbic acid values throughout the menstrual cycle, which supports our study17. The significant rise of MDA and depletion of ascorbic acid levels during the luteal phase of menstrual cycle coincides with the increased levels of estrogen and progesterone, which is a characteristic feature of this phase18. Increased levels of estrogen and progesterone cause the proliferation of uterus while the initiation of sloughing of the endometrium is mainly due to the rise in the estrogen levels18,19,20. Thus, the high estrogen level from developing follicles may be the initiator of lipid peroxidation process21, which eventually causes the cellular injury followed by release of cytokines especially tumour necrosis factor-alpha, which generates reactive oxygen species from the tissues which in turn causes lipid peroxidation22. The generated free radicals may play an important role in spasm of the highly vascularised vessels leading to vascular necrosis and menstrual flow, when hormonal support for the endometrium is diminished. High levels of oxidative stress have been coincided with high levels of female sex hormone such as estradiol in previous studies also6,21,23. While, in other studies a significant negative correlation between these parameters in regularly menstruating females also have been established24. Whereas, some evidences show no significant correlation between ovarian hormones and oxidative stress during the follicular and luteal phases of menstrual cycle25. Present study perhaps therefore suggests that the high MDA level in the luteal phase may play an important role in the initiation of menstruation which is a well established cellular injury based phenomenon. Conclusion In conclusion, these results suggest that increase of serum MDA levels may play an important role in the physiological phenomenon of menstruation. References 1. Joseph L. Mayo. A healthy menstrual cycle. Clinical Nutrition Insights 1997; 5(9): 1-8. 2. Raharjo S, Sofos JN and Schmitt GR. Solid-phase acid extraction improves thiobarbituric acid methods to determine lipid oxidation. J Food Sci 1993; 58: 921-932. 3. Grunert RR and Phillips PH. A modification of nitroprusside method of analysis for glutathione. Arch Biochem 1951; 30(2): 217-225. 4. Sawada M and Carlson J. Superoxide radical production in plasma membrane samples from regressing corpora lutea. Can J Physiol Pharmacol 1989; 67(5): 465-471. 5. Harvey AJ, Kind KL and Thompson JG. REDOX regulation of early embryo development. Reproduction 2002; 123: 479-486. 6. Akande AA and Akinyinka AO. Serum malondialdehyde levels during menstrual cycle. Afr J Biotechnol 2005; 4(11): 1297-1299. 7. Agarwal A, Aponte-Mellado A, Premkumar BJ, Shaman A, Gupta S. The effects of oxidative stress on female reproduction: a review. Reprod Biol Endocrinol 2012; 10: 49. 8. Terada LS. Specificity in reactive oxidant signaling : Think globally, act locally. J Cell Biol 2006; 174: 615-623. 9. Satoh K. Serum lipid peroxide in cerebrovascular disorders determined by a new colorimetric method. Clin Chim Acta 1978; 90(1): 37-43. 10. Natelson S. Determination of ascorbic acid by using 2,4 – dinitrophenyl hydrazine. Techniques of Clinical Chemistry. 3rd ed. Springfield, USA: Charles C. Thomas. 1971: 165-166. 11. Karowicz-Bilinska A, Plodzidym M, Krol J, Lewinska A, Bartosz G. Changes of markers of oxidative stress during menstrual cycle.Redox Rep 2008; 13(5): 237-240. 12. Serviddio G, Loverro G, Vicino M, et al. Modulation of endometrial redox balance during the menstrual cycle: relation with sex hormones. J Clin Endocrinol Metab 2002; 87(6): 2843-2848. 13. Elhadd TA, Neary R, Abdu TA, et al. Influence of the hormonal changes during the normal menstrual cycle in healthy young women on soluble adhesion molecules, plasma homocysteine, free radical markers and lipoprotein fractions. Int Angiol 2003; 22(3): 222-228. 14. Browne RW, Bloom MS, Schisterman EF, et al. Analytical and biological variation of biomarkers of oxidative stress during the menstrual cycle. Biomarkers 2008; 11: 160-183. 15. Michos C, Kiortsis DN, Evangelou A, Karkabounas S. Antioxidant protection during the menstrual cycle : The effects of estradiol on ascorbic – dehydroascorbic acid plasma levels and total antioxidant plasma status in eumenorrhoic women during the menstrual cycle. Acta Obstet Gynecol Scand 2006; 85(8): 960-965. 16. Mickelson O, Dippel AL and Todd RL. Plasma Vitamin C levels in women during the menstrual cycle. J Clin Endocrinol Metab 1943; 3(11): 600-602. 17. Hauck HM. Plasma levels and urinary excretion of ascorbic acid in women during the menstrual cycle. J Nutr 1947; 33(5): 511-514. 18. Ganong. William F. Gonads: Development and function of the reproductive system. In: Review of Medical Physiology. 13th ed. USA: Prentice-Hall Int. Inc. 1987: 364-369. 19. Llewellyn-Jones D. Everywomen A gynaecological guide for life. 4th ed. The Chancer press. Great Britain: 1986: p-48. 20. Whitley RJ, Wayne M and Nelson BW. Endocrinology. In: Teitz Textbook of Clinical Chemistry. Carl Burtis and Edward Ashwood (editors). Philadephia: Saundera company. 1992: p-1879. 21. Schisterman EF, Gaskins AJ, Mumford SL, et al. Influence of Endogenous Reproductive Hormones on F2-Isoprostane Levels in Premenopausal Women. Am J Epidemiol 2010; 172(4): 430-439. 22. Romero FJ, Bosch-Morell F, Romero MJ, Jareno EJ, Romero B, Roma MN. Lipid peroxidation products and antioxidants in human diseases. Environ Health Perspect 1998; 106: 1229-1234. 23. Sowers M, McConnell D, Jannausch ML, et al. Oestrogen metabolites in relation to isoprostanes as a measure of oxidative stress. Clin Endocrinol (Oxf) 2008; 68(5): 806-813. 24. Bednarek–Tupikowska G, Bohdanowicz–Pawlak A, Bidzinska B, Milewicz A, Antonowicz–Juchniewicz J, Andrzejak R. Serum lipid peroxide and superoxide dismutase activity in premenopausal and postmenopausal women. Gynecol Endocrinol 2001; 15(4): 298-303. 25. Lutoslawska G, Tkaczyk J, panczenco-– kresowska B, Hubner – Wozniak E, Skierska E, Gajewski AK. Plasma TBARS, blood GSH concentrations, and erythrocyte antioxidant enzyme activities in regularly menstruating women with ovulatory and anovulatory menstrual cycles. Clin Chim Acta 2003; 331(1-2): 159-163.

Reflection of Edgar Allan Poes Pessimistic Moods in The Raven :: Poe Raven Essays

Reflection of Edgar Allan Poe's Pessimistic Moods in The Raven Throughout literature, an author's works almost always reflect their mood and character. Edgar Allan Poe was an American writer whose short stories and poems reflected his pessimistic moods. One of Poe's poems, "The Raven," is about a raven that flies into the home of a sad and lonely man. This poem best expresses Poe's sense of despair and gloominess because the literary elements used in the poem are a constant reference to them. An example that portrays "The Raven" as a reflection of Poe's despair and gloominess is the poem's setting. The poem takes place in a haunted house during a violent storm. For example, in the poem it says, "On this home by horror haunted," and "..tempest tossed thee here ashore." The time and place of the poem deliver a feeling of negativity and pessimism to the reader. Poe's use of a depressing and negative setting for "The Raven" illustrates his despair and gloominess. Another example that illustrates the poem as an expression of Poe's mood is the raven itself. A raven is a large bird of the crow family with lustrous black feathers and a straight, sharp beak. Poe could have used any bird, however he wanted the reader to experience the gloom and despondency that he experienced. Therefore he wrote about a raven. Finally, Poe's use of assonance throughout the poem also contributed to the poem's illustration of despair and gloominess. Assonance is the repetition of vowel sound. For instance, at the end of each stanza it says, "Quoth the raven, Nevermore," "This is it and nothing more," or a phrase ending with the word more. The repetition of these sounds emphasize the words that contribute to the mood of the poem. Nevermore is a negative word meaning never again. The raven only said this word. Poe emphasizes nevermore because it helps accentuate the depressed and despaired mood of the poem.

Feasibility Study Research Paper

Executive summary The mill will be called Nyc Sugar incorporated with the meaning of bringing back the real sweet flavor of sugar into the market. The mill will have its own plant located at Ibayo, Balanga city, Bataan. This site is selected because of its strategic position, where the supplies of public and private services are adequate and the raw materials are readily available. The need of the sugar mill company is to solve the problem of sugar shortages which increases day by day in this city and also try to deal with unemployment problems which increases with time here in Bataan.This will be achieved by creating more employment opportunities for the young generation living in the city as well as outside. Raw materials Normally sugar is used as an additive to tea and may also be added in the production of sugary products. The main raw material will be sugarcane which will undergo the following production stages. a. Harvesting of the sugarcane from the farm b. Crashing of the sug arcane to get the contents c. Drying of the contents to obtain solid sugar products d.Packaging and branding and latter transporting to the market The plant will have its own sugarcane plantation near the firm as it is budgeted that about 2/3 of the total land area of the firm will be used as the plantation square and the rest will be for infrastructure. Transportation The plant will be located in Ibaya near Balanga city where transport in not a major problem and therefore workers will easily access the plant and the transportation of the processed sugar will also be easily delivered to the market.Project long term objective The firm shall stick to its mission of providing the best of sugar and products to the customers and ensure that it maintains the best ethical standards in the production process. It should positively respond to the environmental needs of the society and if there will be expansion needs; it will be done without overlooking its primary objectives. FinancingIt is expected that most of the fund will come from the shares owned by the stockholders or the owners and incase the funds from the shares will not be able to cover up the firm’s primal expenses, the firm will then obtain loans from financial institutions to cover up the extra expenses for optimal production. Market study and demand and supply Since Bataan is geographically situated near Philippines centre, the sugar products can be transported to the neighboring provinces in the country like Manila which is a leading distributor of sugar will be a great recipient of the sugar product.The establishment of this firm will be of great help as it will increase the supply of sugar, and also lessen the importation of sugar which makes sugar expensive In the Bataan. Marketing strategy, scale and volume There will be a vigorous effort to secure a market before a commitment is even made to build the mill if it would be most desirable to have the financial participation of one or more major users who can guarantee the purchase of the substantial portion of the procedure production.The receiving of the raw materials supply will as well be considered. The firm is budgeted to have a production line which will represent about 800,000 tons per unit day which will heavily depend on the production conditions. Pricing and consumer surveys Pricing will follow the established market prices and practices which are usually determined by the forces of demand and supply, however because of sugar uncertainty of sugar product during the start up period, some price concessions will be made in order to break into the market. Industry and competitionSince Nyc sugar mill will not be alone in the production of sugar, we have hereby come up with the following competition strengths. a. The branding name Nyc will be a strategy of welcoming even more customers to come and feel the niceness of our sugar. b. The packaging size will start as little as a half-kilogram bag up to 10kg to cater for all possible users irrespective of financial capability as opposed to other sugar producing firms which package from 1kg to 5kg. The response of the packaging strategy may give our firm an upper hand in the market resulting into more sales and therefore higher profits.Business model In the business model, it is expected that the firm will earn most of its money from the recurring sales of finished sugar products and selling permissions. We will market our products to the public through ventures like advertising and also increase sales through the pricing strategy. Operating facilities, equipment and staff Major equipments in the firm will be sugar processing machines which will be located in the factory. Again the firm will need to build infrastructure like paths and buildings. Below will be the required staff members in the board of directors -Chairman of the board Maintenance and material director -Sales director -Production director The firm will see to it that the accountants ar e licensed by the Professional Regulation Commission in their respective professions and all persons have at least an experience in their respective jobs. The accountant will be responsible for the preparation of the books of accounts, the sales director will assist in selling and finding markets and the production director will be responsible for production and ensuring productivity of processes. Waste disposal Among the various methods of waste materials disposal will include the following a.Elimination of the source. This will involve a careful attention of the source of pollutants b. Recovery of waste products. This will involve deciding on how to discard waste materials c. Waste treatment. Effect of laws and risks The firm will have to comply with the laws regarding environmental pollution and control and this will include payment of any fees if any from the international environmental control unit. To deal with risks, the firm would put across some extra funds to cater for ris ks resulting from factors like economic changes and increased competition.